Identity

Identity is important for any idea, project or brand in order to stand out against everything else the world has to offer. What do you want to say and how does that translate visually?

Branding

Branding offers you and the people you collaborate with a cohesive set of design rules for your brand. This particular style guide was created using Illustrator, and offers logo variations, color palette and typography guidelines.

 

The logo was created over the course of a week with about four revisions to represent the aesthetics of a traditional soccer logo, and the seven hills of Worcester, MA, where the organization is located..


Logos

A well crafter logo is a consumers first taste of any product or services. These logos were designed in Illustrator for a digital media company (Melt Show Media), a digital archival business (MAVS), an online archive of seltzer flavors and reviews (Selterpedia.com), and Make Music Day: Worcester, a family-friendly, day-long event filled with music

Putting it together

It isn’t enough for a design to look good – it has to be functional. You can rest assured that all of my design files are print-ready so that you can get to work showing them off.